Food & e-commerce
Selected work / App & e-commerce
Rani's Rasoi Ordering app.
A frozen-food ordering app for a Calgary favourite, backed by an e-commerce platform we build and manage.
- Industry
- Food & e-commerce
- Market
- Calgary, Alberta
- Our role
- App & web development
- After launch
- Ongoing management
Explore the website
The website alongside the app.
The web side of the ordering experience, with the food, frozen menu and ordering link at the centre.
Inside the project
01 / The client
Who they are
Rani's Rasoi brings home-style Indian cuisine to busy Calgary households through gourmet frozen meals: food made properly, frozen fresh, and delivered to the door. It is the kind of business built on repeat customers, because once a family finds a dish they love, they order it again and again.
That loyalty was exactly the problem. Repeat orders were arriving through phone calls, texts and social media messages, and every one of them had to be handled by hand.
02 / The challenge
What was in the way
A growing food business cannot scale on DMs. Menus change with the season, orders need delivery windows, and customers want to reorder their favourites in seconds, not retype them into a message. Rani's Rasoi needed ordering to feel as effortless as the food, and the kitchen needed orders to arrive clean, complete and organized.
03 / The approach
How we tackled it
Our thinking
We designed the app around the person who orders every other week. Browsing had to make the food look as good as it tastes, so the menu is built around appetizing photography and fast scanning. Checkout remembers who you are. Reordering a favourite takes a few taps from the moment the app opens.
Behind the screen we built the machinery: menu management the owner can update anytime, an order pipeline that reaches the kitchen with everything the team needs, integrated payments, and delivery scheduling. The app runs alongside the e-commerce site we built at ranisrasoi.ca, so web and app orders flow through one system. NEZDEK manages all of it, month after month.
What we delivered
- Custom ordering app designed around repeat customers
- Menu system the owner updates without touching code
- Order pipeline that reaches the kitchen organized and complete
- Integrated payments and delivery scheduling
- One system across the app and ranisrasoi.ca
- Fully managed by NEZDEK after launch
04 / Up close
The details that make it work
Menus that sell
Appetizing presentation and fast scanning. The food does the convincing before a word is read.
Reorder in seconds
Saved details and favourites mean a regular customer goes from craving to confirmed in a few taps.
A kitchen-friendly backend
Orders arrive complete and organized, so the team cooks instead of deciphering messages.
Payments and delivery, wired in
Secure checkout and delivery windows built into the flow, not bolted on.
App and website, one system
Whether an order comes from the app or ranisrasoi.ca, it lands in the same pipeline.
Managed for the long run
Updates, hosting and improvements handled by us, so the owner runs a food business, not software.
05 / The outcome
Ordering takes a few taps. Running the business takes a lot less.
Customers reorder their favourites without friction, the kitchen works from clean organized orders, and the whole system is maintained by NEZDEK behind the scenes. The owner's job went back to being about the food.
“Absolutely amazing experience, Suleman has been very supportive and professional through his work. Always going above and beyond resulting in a very happy customer!!”
Selected NEZDEK work
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